ZINPRO Corp. has announced two business developments to better serve overall growth for its Mexico and Central America business: It recently established a new regional sales office in Monterrey, Mexico, and announced a revised distributor partnership to serve the overall region.
"As our business in Mexico continues to grow, the opening of our new office in Monterrey will help us more effectively support the needs of our customers," Russ Wyllie, Zinpro vice president of sales for The Americas, said. "This reinforces our long-standing commitment to the animal feed industry in Mexico."
Sales efforts for the overall region will continue to be led out of Monterrey by Guillermo Vela, regional business manager - Mexico, Central America and Caribbean.
In addition, to better serve the overall market, product distribution within Mexico will now be split geographically.
In Northern Mexico, Nutricion Avanzada will serve as a new distribution partner for all Zinpro Performance Minerals products, and
In Southern Mexico, SynBios will expand its distribution partnership with Zinpro from previously handling swine-only products to now include all Zinpro Performance Minerals products.
Zinpro, a family-owned, privately held company, has regional sales offices located in eight countries and markets its trace mineral products in more than 60 countries.