"You guys are the best caretakers (of swine) and producers of abundant, affordable safe food," Brian Klippenstein told pork producers at a luncheon at the World Pork Expo June 5.
That was how he opened remarks about the attacks on animal agriculture, especially from groups like The Humane Society of the United States (HSUS).
He said the antics of groups like People for the Ethical Treatment of Animals with its "McCruelty" campaigns and shirtless or otherwise unclad women represent the "old movement," whereas HSUS chief executive officer Wayne Pacelle represents the "new movement."
"He knows where he is going and how to get there," Klippenstein, executive director of Protect The Harvest, said.
He emphasized that the anti-animal agriculture movement is more than a political movement, pointing to how seven of the 10 richest counties in the U.S. are in the suburbs surrounding Washington, D.C.
"Non-profits are extremely lucrative," he said, and capital-based groups like HSUS "want to exist into perpetuity" and know, to do that, they need "a check" from people in those suburbs. Their accusations that farmers are interested only in money applies to them, too, he said.
Their technology is "remarkable and viable," he said, and they are extremely adept at fund raising.
Klippenstein spoke to pork producers at a luncheon hosted by the National Pork Producers Council (NPPC) at the World Pork Expo in Des Moines, Iowa, June 6, and he called on and supported NPPC efforts to resist animal activists. "If you don't fight back, you lose," he said.
The activists have had too many "easy victories," he said, for one reason because "it's hard to react to their fabrications about how livestock are produced."
He said animal agriculture needs to go on the offensive and put the activists on the defensive.
Klippenstein said 20,000 people die every day from hunger.
The offensive strategy should be founded on the fact that farmers have the technology to address hunger and produce 70% food in 40 years with fewer natural resources than can the vegetarian movement in which advocates like HSUS preside, he said.