Improving demand, lower costs to support poultry market growth

Producers should maintain focus on the operational side as volatility remains.

Krissa Welshans

October 5, 2023

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A newly released report by Rabobank reveals that the global poultry market is well positioned to gradually improve in the last quarter of 2023 and early 2024, following several months of slow growth. The main issues for 2023/24 include slow global economic growth, further declines in feed prices, and rising volatility risks due to avian influenza and El Niño.

About the Author

Krissa Welshans

Krissa Welshans grew up on a crop farm and cow-calf operation in Marlette, Michigan. Welshans earned a bachelor’s degree in animal science from Michigan State University and master’s degree in public policy from New England College. She and her husband Brock run a show cattle operation in Henrietta, Texas, where they reside with their sons, Wynn and Mack.

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