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Roger LLC launches as tool for dry bulk freight industry

TAGS: Business
Roger LLC Roger LaunchPost 1200x628.png
Group of dry bulk truck freight shippers as well as more than 200 trucking companies aided in design of platform.

Roger LLC (Roger) recently announced its launch as a new independent technology company that provides modern digital tools for shippers and carriers in the dry bulk truck freight industry.

Historically, dry bulk freight shipping has relied on manual paper processes and proprietary systems that lead to inefficiencies across the supply chain, costing shippers and carriers time and money. With these challenges in mind, Roger assembled a group of widely known dry bulk truck freight shippers who worked alongside more than 200 trucking companies to design a revolutionary platform accessible to shippers and carriers across the industry.

Initial charter members include five seasoned shippers — The Andersons Inc., Cargill, Consolidated Grain & Barge Co., Koch Fertilizer and The Scoular Co. — and agricultural technology company Bushel. Together, they account for more than 1 million loads annually through their networks. Roger said they share the vision and dedication to apply their distinct capabilities to advance an innovative network that will bring value to both shippers and carriers as well as the ability to quickly bring significant load volume to the platform, which is key the new tool’s success.

At the launch, Scoular chief information officer Jeff Schreiner will transition to serve as chief executive officer for Roger.

“While trucking and agricultural technology have made significant advances in recent years, the bulk freight shipping process has remained outdated and inconsistent,” Schreiner said. “Working with this team allowed us to build technology that can be used across the entire industry, giving trucking companies the ability to digitally track each interaction throughout a haul, then electronically request payment. With Roger, carriers and shippers also get real-time information about the status and location of all their current loads, driving significant efficiencies.” 

Roger’s app and desktop dashboard will help solve shipping challenges through its easy-to-use features for shippers and carriers, including:

  • Paperless ticket capture -- Drivers simply snap a photo of a load ticket, and it’s saved in the app.
  • Real-time shipment status -- Roger users automatically receive updates when a trucker uploads critical load/unload data on the desktop dashboard.
  • Fast digital payment processing -- Once a haul is completed, carriers may request payment directly from shippers within the app.
  • Integrations with major industry ERPs -- This allows for seamless data integration.
  • FieldDirect -- This feature provides a real-time, visual look at where loads are at any time.
  • Digital freight marketplace -- Carriers can quickly find and book loads and identify backhaul opportunities to reduce or eliminate deadhead mileage.

A feature-rich, industry-wide rollout is expected in late 2020. Until then, the platform is active and will expand use across carriers associated with initial charter members. The Roger app can be downloaded at the Apple App Store or through Google Play.

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