New resource will enhance veterinary knowledge and understanding of critical role nutrition plays in overall pet health.

September 21, 2018

2 Min Read
Purina Institute launched to advance pet nutrition
Purina Institute

Purina, a global leader in pet care, announced the launch of the new Purina Institute, the global voice of Purina’s science representing its more than 500 scientists, veterinarians and pet care experts who are on a mission to advance nutritional science to help pets live longer, healthier lives.

By working together with the veterinary community, the Purina Institute seeks to elevate the topic of pet nutrition with veterinarians to drive conversations with pet owners about the important role that science-based nutrition plays in the overall health of their pets, the announcement said.

Research with veterinarians and their clients highlights this need. While 83% of pet owners say they completely trust veterinarians to provide helpful information on pet food, only 22% of veterinarians report initiating nutrition conversations with their clients.

According to the company, the Purina Institute will provide veterinarians with science-based, user-friendly facts and information that will support them in their interactions with pet owners. Specifically, the Purina Institute will:

* Share nutritional discoveries in key areas at the forefront of Purina’s research (e.g., brain health, digestive health and molecular nutrition) while leveraging expertise from Purina and its Nestlé affiliates who are also making discoveries in human nutrition.

* Facilitate knowledge sharing and innovation by showcasing objective, fact-based information sourced from the wider scientific community on current trending topics across pet and human nutrition.

* Collaborate with the global veterinary community and scientific thought leaders by hosting scientific events like the Companion Animal Summit as well as roundtables, panel discussions and webinars at the institute’s Conference & Education Facility in St. Louis, Mo.

* Support global initiatives to help advance the field of veterinary medicine and improve pet health.

“Simply put, we believe that science is more powerful when it’s shared. It has never been more timely to put nutrition at the forefront of conversations veterinarians are having with pet owners,” said Dr. Lizzie Parker, group director of the Purina Institute. “There is a heightened level of awareness and interest in human nutrition, but in fact, nutrition can potentially play an even more powerful role in promoting our pets’ health. For nearly a century, our researchers have been dedicated to discovering new scientific breakthroughs, and we are committed to sharing our findings with the scientific community, enabling pets and the people who love them to benefit from this work.”

Subscribe to Our Newsletters
Feedstuffs is the news source for animal agriculture

You May Also Like