Seara, a subsidiary of JBS and Brazil’s second-largest producer and exporter of chicken and pork, recently announced that it has signed an exclusive e-commerce agreement to sell pork products on JD.com (formerly 360buy), one of China’s biggest online retail platforms. Seara products should be available on the website within a few months.
The company said this is the first time a Brazilian company has signed an agreement with JD.com, a website well-known for selling a wide range of typically Oriental products, from electronics to domestic utensils and meat in general.
“China currently represents around 20% of JBS’s consolidated exports, and much of the pork and chicken Seara exports serves Chinese retail and foodservice sectors,” JBS said.
Seara exports to clients located in more than 100 countries, particularly in the Middle East, Europe and Asia.