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Ardent Mills announces retail flour investments

TAGS: Business
Company adding retail packers and creating dedicated retail to better serve customers.

Ardent Mills has announced significant updates and investments to its retail capabilities. The investments will allow the company to increase and streamline retail flour packaging capabilities and continue to operate at an exceptional rate to safely serve retail demand wherever it is needed, the company said.

Ardent Mills is expanding in the Northeast U.S. by adding a retail packer to its existing operations in Mt. Pocono, Pa., which is expected to be fully operational by July 1, 2020. The Mt. Pocono mill produces small-pack options such as 2, 5 and 10 lb. bags.

To continue building trust and delivering on its commitment, the company is also creating a dedicated retail team to better execute for customers. This year, the team added warehouses for several of the company's retail mills across North America to ensure supply continuity and timeliness of shipments. In addition, Ardent Mills added another retail line at its Newton, Kan., facility.

Last, due to changing consumer behaviors and increased demand for flour to bake at home, Ardent Mills ordered three retail packers: one new line that will be implemented and fully functional by September 2020, and two retail packers that will upgrade existing lines by early 2021. The new state-of-the-art lines will further increase the company’s production capabilities.

“I’m proud of our team’s dedication to their customers, consumers and communities and our ability to make strategic investment decisions to ensure that their needs are met,” Ardent Mills vice president of operations Troy Anderson said. “Ardent Mills is focused on our customers’ success while remaining extremely intentional around the safety of our people and products; these investments are no exception.”

Angie Goldberg, chief growth officer at Ardent Mills, said, “These significant investments will position us well and provide the necessary flexibility to serve our customers and consumers. We’re excited about how quickly we’ve been able to execute on our growth strategy and look forward to continuing this work.”

In addition to investing in long-term retail capabilities, Ardent Mills said its customer-focused strategy allowed it to quickly adjust operations and creatively solve for short-term retail needs to ensure flour availability during the COVID-19 pandemic.

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