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Amazon Prime Day ripe for the picking

Food category sales on Prime Day minimal compared to overall sales, presenting big opportunity.

Amazon Prime Day was once again the largest shopping event in Amazon history, with sales surpassing the previous Black Friday and Cyber Monday combined. Prime members purchased more than 175 million items throughout the event. However, as in years past, food category sales were minimal compared to overall sales, presenting an opportunity ripe for the picking.

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TAGS: Business
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