Following the September 2021 merger of Alceco/Ag Partners and First Cooperative Association, the company will now begin operating under a new name and will be known as AgState.
The firm says the rebranding strategy reflects both the evolution of the company as well as its vision for the future and the new organization is well positioned to serve their customer base — whether that's through tried and true agronomic solutions and data services, high-quality feed, petroleum offerings or innovative risk management products for grain — AgState is about local farmers and their families.
Along with this change, a redesigned company logo has been revealed and a new website is planned to launch in the spring of 2022, which will prominently feature the company's focus on local decision making, financial stability and helping customers on every acre and every animal. The company's 12-member farmer board of directors and leadership team remains focused on team integration and capturing the synergies between the two organizations.
"As part of our focus on business development and sustainability, our leadership team and I believe it was appropriate to rebrand our company to specifically reflect our long history and heritage with top quality products and services," says CEO Troy Upah. "We are very excited about the introduction of our new company name, AgState, because it allows us to better represent our business to our current farmer members and to attract our younger farmers who are still entering the working world."
First Cooperative Association, FCA, is recognized as the oldest active grain cooperative in the nation. The Marcus grain location was incorporated on Dec. 12, 1887. For over 100 years, Alceco has been serving Iowa producers. It was instrumental in bringing the loading of grain shuttles to northwest Iowa originally as Alceco and more recently under a joint venture, Ag Partners. Both cooperatives are owned and democratically controlled by their farmer-members.