In recent years, participation in the cash slaughter cattle market has declined significantly, from 37% nationally in 2010 to 25% today. This occurred as the supply chain moved to using more formulas and forward contracts to market cattle more efficiently. This has, consequently, reduced opportunities for price discovery in the negotiated market.
In efforts to stem this decline, the cattle industry developed a new method for marketing slaughter cattle. Early this year, an online tr
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