Pas Reform expands into U.S.

Pas Reform expands into U.S.

PAS Reform has made another move in its plans for international expansion with the formation of a new U.S.-based company to serve the North American poultry industry.

Pas Reform has joined forces with NatureForm, a supplier of single-stage technologies for the poultry, game and vaccine development markets. The newly formed company, NatureForm Hatchery Technologies, will deliver fully integrated solutions for North American hatcheries seeking expansion as the U.S. poultry industry prepares to deliver 15% growth over the next seven years.

NatureForm Hatchery Technologies' product range includes Pas Reform's SmartPro hatchery technologies, NatureForm's Phoenix range of incubators and a full complement of hatchery automation and hatchery climate control systems, an announcement said.

In addition to equipment supply and technical support services, the new partnership will have the full backing of the Pas Reform Academy for incubation research, hatchery management training and customer-level consultancy. The new company will be headquartered in Jacksonville, Fla., with production facilities, logistics, sales and after-sales service coverage for customers across North America.

Pas Reform chief executive officer Bart Aangenendt said the two companies are complementary in many aspects. He added that "this new company has unparalleled expertise in single-stage hatchery practice and is unique in being able to deliver truly integrated solutions for the hatchery business in North America.

"NatureForm Hatchery Technologies signals a key moment in Pas Reform's plans for international expansion, and we are fully committed in this collaborative venture and in the future of the poultry industry in the U.S.," he said.

Pas Reform, based in Zeddam, Netherlands, is an international company specializing in the development of innovative hatchery technologies for the poultry sector since 1919.

Volume:86 Issue:03

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