Millennials may spend 73% more than traditional BBQ

Millennials may spend 73% more than traditional BBQ

Traditional barbeque costs $69.05 versus $119 for Millennial's gathering.

This July 4 holiday, Americans everywhere will enjoy the age-old tradition of a backyard barbeque. While shoppers can expect to see prices drop on some of the most widely used barbeque essentials this year – food items like protein, some cheeses and ice cream – the Rabobank BBQ Index highlights an interesting trend known as the "Millennial barbeque," which could cost Millennial shoppers a staggering 73% more than a traditional barbeque.

All access premium subscription

This content requires a subscription to Feedstuffs in order to access. If you are a paid subscriber, use your email and password to Log In now.

Current Feedstuffs Subscribers: Online and mobile access are now included at no charge to you. To read this article, use your subscriber email and password to log-in to your account (or contact us for assistance in updating your account.)

Not Currently a Subscriber: Subscribe NOW to Feedstuffs and receive our print and/or digital publications, enewsletters and premium online content. Visit and click on Subscribe at the top of the page for more information.



Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.