Label understanding affects perception of poultry quality

Label understanding affects perception of poultry quality

Researchers find that food label claims and level of understanding such claims play a role in consumer choice.

New research from the University of Arkansas reveals that consumer knowledge of food labels affects the consumer’s perception of product quality.

Doctoral student Shilpa Samant and professor Han-Seok Seo in the department of food science at the Dale Bumpers College of Agricultural, Food & Life Sciences published their results, “Effects of Label Understanding on Sensory Acceptability of Chicken Products,” in the journal Food Quality & Preference.

All access premium subscription

This content requires a subscription to Feedstuffs in order to access. If you are a paid subscriber, use your email and password to Log In now.


Current Feedstuffs Subscribers: Online and mobile access are now included at no charge to you. To read this article, use your subscriber email and password to log-in to your account (or contact us for assistance in updating your account.)


Not Currently a Subscriber: Subscribe NOW to Feedstuffs and receive our print and/or digital publications, enewsletters and premium online content. Visit Feedstuffs.com and click on Subscribe at the top of the page for more information.


SUBSCRIBE NOW https://circulation.feedstuffs.com/Publications.aspx


TO RENEW YOUR SUBSCRIPTION https://circulation.feedstuffs.com/SubscriptionOffers.aspx


Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish