Kroger launches affordable cage-free egg line

Company line to help customers transition to cage-free eggs.

The Kroger Co. announced this week that it has launched a new, more affordable corporate brand line of cage-free eggs.

"Kroger-brand Cage-Free Eggs are now available in our family of stores nationwide," said Gil Phipps, Kroger vice president of corporate brands. "More customers are looking for an affordable cage-free egg option. Our goal is to help our customers migrate to the cage-free category by offering an affordable alternative to conventional eggs."

Kroger has been a l

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