Issues surrounding chicken production complex

Sanderson Farms and industry experts explain animal welfare practices in conventional poultry production.

Consumers today are more conscientious than ever regarding where their food comes from, how it was produced and how it was grown or raised.

However, many industry experts have attributed a growing disconnect between farmers and consumers to the general public's lack of knowledge about agriculture, technology and farming practices currently used to keep animals — particularly poultry — healthy and safe.

Recent studies show that one of the most common consumer misconceptions i

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