DFA implements Anaplan's smart planning platform

Program uses complex financial models to help dairy co-op optimize sales and financial planning.

Dairy Farmers of America (DFA), a national, farmer-owned dairy cooperative, recently completed deployment of Anaplan, the leading planning and performance management platform, to strengthen its financial planning and analysis. The Anaplan platform will allow DFA to more precisely budget and forecast financials to better drive accountability within the business and maximize returns for its members.

DFA chose Anaplan over six other vendors based on two key factors: (1) the ability to model complex business scenarios in a diverse business environment without sacrificing speed and end user experience, and (2) its ease of implementation, from integration with existing workflows to its easy learning curve for DFA staff.

"As a co-op, we are continually looking for innovative ways to bring value back to our members," said Marij Kouwenhoven, chief information officer of DFA. "Anaplan is helping forecast and model at a much more granular level across our business, down to plant-level expenses and ingredient-level costs. With Anaplan, we're skipping a decade on a typical technology roadmap, adding value to our business planning process and unlocking new performance insights."

DFA is a dairy cooperative that serves and is owned by more than 14,000 dairy farmer-members across 48 states. It produces dairy products under such brands as Borden cheese, Keller's Creamery butter and Kemps. DFA also is one of the country's most diversified manufacturers of dairy products, food components and ingredients, with 41 DFA-owned manufacturing plants, and is a leader in formulating and packaging shelf-stable dairy products.

"From an (information technology) and operations standpoint, the complexity that DFA manages is staggering," said Simon Tucker, chief customer officer at Anaplan. "We're thrilled they chose Anaplan for budgeting and forecasting modeling. It validates Anaplan's versatility across a wide range of industries to enable decision-makers within smart businesses to plan and manage performance on a single platform."

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