Beef's story shows importance of right focus (commentary)

Beef's story shows importance of right focus (commentary)

WHILE working in my office recently, with CNBC habitually on in the background, a segment about beef prices caught my interest.

The issue seems to be receiving more coverage in the popular press in recent months. Nonetheless, I still find it surprising when it occurs; mainstream media (and financial networks) just don't run agricultural stories very often.

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