Beef groups agree on checkoff enhancements

Beef groups agree on checkoff enhancements

Seven national organizations sign revised memorandum of understanding for beef checkoff changes, although opposition still exists.

SEVEN of the eight national organizations serving on the Beef Checkoff Enhancement Working Group signed a modified memorandum of understanding (MOU) containing agreed-upon enhancements to the national beef checkoff program.

Presently, the beef checkoff — a marketing and research program designed to increase global demand for beef — is funded through a $1-per-head assessment paid by producers and importers each time cattle are sold.

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